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 How to avoid 5 common keyword research mistakes for Search Engine Marketing Choosing the right keywords for your PPC campaigns and SEO can be a real challenge For example, do you target only niche keywords you can gain visibility for or do you concentrate on the more generic keywords that are the most competitive? SEO (Search Engine Optimization) The practice of drawing the greatest amount of traffic possible to a website by strategically pushing it toward the top of the results list of a search engineRight click the search box (through which one can type search inquiry) and select "Add a Keyword for this search" Define the keyword and press enter This is not defining a search engine, but rather a searchkeyword Keywords defined in this way is stored as a Bookmarks entry So far, it is yet unclear how would conflicting keywords between What Is Sem Depends On Who You Ask Search Engine Watch How to use keywords in search engines